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Product Marketing Manager
Boulder, CO or Mountain View, CA :: Marketing

Webroot Software, Inc., founded in 1997, is a highly successful, private security software & services company and the creator of the award-winning Spy Sweeper® line of products. Globally recognized, we have an outstanding history of delivering award-winning, best of breed security solutions for consumers, small businesses and enterprises. Webroot defined and pioneered the anti-spyware market building it into a $100 million business. Webroot continues to develop innovative security and privacy protection products for internet peace of mind including anti-virus and parental controls applications. Our headquarters are located at the base of the beautiful Rocky Mountains in Boulder, Colorado, and our Advanced Development campus is located in Mountain View, California in the heart of Silicon Valley.

Webroot is currently seeking a dynamic, strategic, and talented Product Marketing Manager to help drive Webroot’s leadership in the emerging Security Software as a Service (SaaS) market.  This person will be responsible for owning and driving product marketing activities across all of Webroot’s business-focused solutions - email security, web security, endpoint security and email archiving.  This Individual must be results driven and a strong decision maker with demonstrated ability to prioritize objectives and meet aggressive targets.

Responsibilities

  • Support product marketing initiatives for Webroot’s Enterprise product portfolio spanning Email Security, Web Security, Endpoint Security and Email Archiving solutions
  • Work with product management team to define and incorporate key product features and benefits within sales and marketing materials
  • Develop sales tools for all Enterprise products including datasheets, competitive battle cards, internal and external webinars, presentations, product announcements, sales training materials, etc.
  • Analyze market dynamics including review of competitors and market trends
  • Conceive, develop and support marketing and sales promotions for direct and indirect sales teams across multiple geographies
  • Work across functional groups to plan and facilitate frequent product launch efforts
  • Assist in developing unique product messaging and positioning including how to differentiate Webroot solutions from other security providers
  • Communicate product/solution messaging to customers, prospects, analysts, journalists, and other market influencers
  • Support development of product and service pricing strategies including new and existing services as well as cross-sell and up-sell pricing
  • Support Enterprise Marketing team with content creation for quarterly partner and customer newsletters, marketing campaigns, website updates, product award submissions, etc.
  • Work with Inside and Field sales teams to determine effectiveness of product marketing materials, programs, and Webroot solutions

Required Skills and Experience

  • Minimum 4-6 years experience in marketing technology products & solutions
  • Minimum 2 years of domain experience within a security related environment (e.g. email security, web security, endpoint security, gateway anti-malware, etc.); experience within a security software as a service (SaaS) environment a plus
  • Experience marketing to SMB and mid-enterprise customers (100 to 5000 employee organizations) and their resellers
  • Strong data and financial analysis skills with ability to make sound business recommendation to drive business value
  • Excellent communication skills, both written and presentation
  • Experience within a start-up / fast-paced environment
  • Outstanding team player with strong leadership qualities and interpersonal skills

Privately held and backed by some of the industry's leading top tier venture capital firms, including Technology Crossover Ventures, Accel Partners and Mayfield, Webroot is continuing to build and capitalize upon proven successes and leadership in the security market. Our employees are our most valuable resource and we provide them with the benefits, compensation and stock they deserve. Candidates should be self-directed and able to balance a team approach with personal initiative. Webroot Software, Inc. is headquartered in Boulder, CO with offices in Silicon Valley, Europe and Asia.

If you would like an opportunity to work with this widely recognized worldwide leader in security technology, send your resume to jlandau@webroot.com for consideration.

Principals only- no third parties, please. Webroot Software, Inc. is an Equal Opportunity Employer.